the Legal Marketing Studio podcast

A podcast discussing all facets of legal marketing and new business development for law firms.

  • About
  • Archive
  • Contact

business development

Strategic Growth Oriented Networking with Carol Schiro Greenwald and Roger Barton

December 15, 2020
Carol Schiro Greenwald with Roger Barton at the release party for her book Strategic Networking for Introverts, Extroverts, and Everyone In Between

In this episode I turn the host’s reins over to author and marketing consultant Carol Schiro Greenwald and her guest Roger Barton, Managing Partner of Barton LLP. Carol and Roger discuss the evolution of his networking as he grew his practice and the firm. Roger describes how he has used networking internal to and external to his firm to form strong relationships, develop business, train associates in building their practices, foster a culture of cross selling (in combination with innovative compensation policies), and grow Barton LLP by attracting forward movers.

Recorded via Zoom December 3, 2020.

Posted in: Branding, Business Development, Culture and Language, Events, Expert Positioning, Innovation, Networking, Rainmaker Training, Recruiting Tagged: business development, networking

Welcome to the Legal Marketing Studio, a podcast examining branding, strategy, content and technology in legal marketing produced by Picture More Business, a corporate photography studio specializing in corporate and legal portraiture.

Please subscribe via:
iTunes
Soundcloud
Google Play

Contact info:
917 570 9649
producer@legalmarketing.studio
info@picturemorebusiness.com

Categories

  • Apps (1)
  • Archives (1)
  • Audio and Podcasting (13)
  • Blogging (21)
  • Branding (30)
  • Business Development (32)
  • Communications & Public Relations (14)
  • Content Marketing (28)
  • CRM (5)
  • Culture and Language (20)
  • Design (12)
  • Diversity (5)
  • Events (7)
  • Expert Positioning (33)
  • Innovation (7)
  • Large Firms (25)
  • Lawyer Directories (2)
  • Live Appearances (6)
  • Microsites (9)
  • Networking (18)
  • New Markets (2)
  • Pay Per Click (3)
  • Photography (4)
  • Podcasting (3)
  • Practice Areas (7)
  • Print (4)
  • Process (12)
  • Publishing (13)
  • Rainmaker Training (4)
  • Recruiting (7)
  • Search Engine Marketing (11)
  • Site Notes (4)
  • Small Firms (30)
  • Social Good (4)
  • Social Media (20)
  • Solo Attorneys (25)
  • Speaking (10)
  • Technology (25)
  • Uncategorized (5)
  • User Experience – UX (5)
  • Vendors (3)
  • Video (8)
  • Websites (15)

• • • • • • • • • • • • • • • • • • • • • • •

The Legal Marketing Studio is a production of Picture More Business® and Michael N. Meyer.

Please note that the embedded SoundCloud player in each post uses cookies; its cookie policy can be found here.

Copyright © 2025 the Legal Marketing Studio podcast.

Me WordPress Theme by themehall.com