The Scope, Scale and Process of Innovation with Josh Rosenzweig

Rather than look for grand ideas and massive disruption, Josh Rosenzweig, the founder of Wibnilabs, discusses how modest investments by firms to support even small innovation initiatives can lead to revenue growth and new business opportunities. Our conversation touches on design thinking, client feedback, the unfortunate conflation of technology and innovation and where innovation comes from.

Recorded January 31, 2018 at Michiko Studios.

Digital, Social Media and Ethics with Ethan Wall

Digital marketing is no longer an also ran in marketing discussions. In many ways, digital is front and center. Within the digital realm, engaging social media is becoming a necessity. This creates a number of challenges, both practical and ethical. Ethan Wall joins me on this episode of the Legal Marketing Studio Podcast to discuss the state of digital marketing in 2018, engaging in social media strategically, planning content production and staying within the ethics rules. He shared so much good content I had to break it out into three separate episodes.

Ethan walks the walk. You can find him on Twitter (@SMLawandOrder), Facebook, LinkedIn, Youtube and Instagram (@socialmedialawandorder). Oh, and he blogs, too.

And he wrote a book. And he’s working on a new one–sign up for his mailing list so you’ll be the first kid on your block to get a copy.

Recorded January 26, 2018 via Uber Conference.

Happy New Year & Our Roadmap for 2018

Welcome to 2018 everyone. I hope it is a year filled with prosperity and success for all.

We have some great content lined up for 2018 here on the Legal Marketing Studio. This year the podcast will focus on Understanding Client Needs, Diversity and Inclusion, Success Stories of Specific Tactics and a series of CMO conversations.

First episode will go live the end of January first week of February and subsequent episodes will generally follow every other week. Check back soon! Or, better yet, subscribe so you don’t miss a single episode!

Deliberate Solos Networking with Dana Heitz and Zara Watkins

Dana Heitz and Zara Watkins join host Michael Meyer to talk about Deliberate Solos, the monthly networking group they organize for solo attorneys and the professionals who assist them. They discuss how the group’s three pillars, networking node, business development incubator, and “pop-up law firm”, work together to support solo attorneys’ practices and overcome the challenges they face.

You can find Dana, Zara and Deliberate Solos at the links above, on Twitter @DeliberateSolos or on LinkedIn.