Today’s social media and content platforms offer a valuable opportunity to build a targeted niche celebrity. The breadth of the internet means that even a narrow topic area presents a deep well of interested and engaged people. Michael Schein of Micro Fame Media joins me on this episode of the Legal Marketing Studio podcast to talk about using strategic niche content creation to build a kind of micro-fame within these audiences and extending one’s marketing reach and amplifying one’s influence.
Recorded May 17th, 2017 at Michiko Studios.